Armored Core IV’s Integrated Mobile Game Experience at SDCC’23
Team
Unobtainium
Role
Wireframe and UI Designer
Deliverables
- Wireframe
- UI Design
Challenges
Design a user journey that engages users and allows for a speedy registration and navigation.
Strategy
Relay on established UX/UI patterns that users are already familiar with—things like clear visual hierarchy and color themes.
Approach
Instead of reinventing the wheel, I focused on clarity: simple navigation, strong call-to-actions, and minimal cognitive load. I also made sure to prioritize accessibility by using good contrast and intuitive interaction cues.
Results
The final app delivered an immersive, intuitive experience that seamlessly guided Comic-Con visitors through the Fires of Rubicon activation. By prioritizing clarity and accessibility, the design enabled participants to quickly engage with the challenges, making the multi-step journey feel both exciting and effortless.
Registration
Landing
Promotional Video
Home
- Cognitive
- Dexterity
- Augmentation
Leaderboard